Using Facebook to communicate and engage with students

Title:Using Facebook to communicate and engage with students

Duration:0.5 days
Marketing, Communications and Recruitment
Using Facebook to communicate and engage with students

Learning Outcomes


Learn how Facebook can be used to build engagement with prospective and current students and alumni. It will cover the basics of how Facebook pages work, how to manage and promote a page and how to get the most engagement from your updates. It will also look at how to deal with issues and challenges that managing a page throws up and also how you can measure your success through statistics and Page Insights.

Process

Training session with some interactive elements.

Who Should Attend

The course is aimed at staff in schools and departments using or planning to use Facebook to engage with key audiences from a communications and marketing perspective.



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