Brand masterclass
Duration 0.5 days
Team Marketing, Communications and Recruitment
Learning Outcomes

You will gain a thorough understanding of the brand, how to apply it and ensure any external agencies commissioned to produce materials for the University of Nottingham are adhering to it. 


Process

This interactive session, delivered by colleagues in corporate marketing, will walk you through the University of Nottingham brand, how it applies to your area and how to apply it to your online and offline materials. Topics covered will include: completing a creative brief using the brand checklist, communicating in the University style and key compliance issues. We want to ensure you feel confident in promoting and applying the brand and will tailor the session to the interests of attendees. We encourage you to come equipped with any materials you have worked on or are about to work on. 


Who Should Attend

Anyone involved with producing marketing materials for the University or who works with external design agencies. The session will also provide a thorough introduction to the University of Nottingham brand for new colleagues.

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