Facing the journalists: communicating your research through the media

Title:Facing the journalists: communicating your research through the media

Duration:1 day
Training Units2.0
The Graduate School

This course is delivered by the Graduate School and Media Players International

Important course booking guidelines


Target Audience


Mid and late stage postgraduate research students
Early career research staff

This is a one day Media Workshop designed specifically for academic staff, PhDs and early career researchers who need to communicate their work, or comment on related topics, in the non-specialised media. This is an ideal course if you would like to build confidence in your ability to engage with the media in order to communicate your work to a wider audience.


*For participants registered on the Thursday, 13 June 2019 course, please complete and send the research summary by email by Monday,  1 June to Media Players International: mediapie@gmail.com with 'Facing the Journalists 13 June ' in the subject line.

The questionnaire form is in the pre-requisites which will be sent to those who register for this course. 

Every exercise is tailored to your individual research interest, culminating in an on-camera interview which is then played back and analysed. That’s why it is really important that the trainers get a summary of your research in layman’s terms at least 2 weeks before the session.

If you fail to submit your completed research summary on time, your place will be allocated to others on the waiting list.


A one-day workshop course featuring discussion, individual and group exercises and an on camera interview.


As part of this course, the trainers, ex-BBC journalists with decades of training experience, prepare exercises and interviews tailored for each participant’s area of study, so are able to offer the training to mixed groups from different backgrounds.

This interactive workshop leads from identifying the elements of a good media story, through the challenges of dealing with the media and the competing pressures of academic and journalistic methods to final on-camera interviews and playback analysis.

Throughout, trainees are given examples, templates and tips on how to tackle the exercises, to increase their confidence and broaden their understanding.

Related Courses

Interactive Story-telling for Public Engagement

Using Social Media for Public Engagement

To help you understand the importance of dissemination and wider public engagement in the research process.

To elicit media interest in your work and deal with sensitive issues and potentially hostile questioning.


By the end of this course you will:

·        Be able to identify newsworthy, 'media-friendly' elements in your research

·        Know how to 'pitch' your research to the media

·        Know and be able to apply techniques for taking control of interviews and for answering difficult or hostile questions

·        Have considered how to approach media engagement including giving expert comments and interviews to print media, radio and TV in order to communicate via the media with increased confidence



Latecomer policy
Researchers should plan to arrive prior to the advertised course start time. Except for exceptional reasons, there will be no admittance to a Graduate School or Faculty Training Programme (FTP) course 15 minutes after the advertised course start time.

Importance of booking commitment
When booking on to a Graduate School short course you are entering into a commitment to attend. If you find that you are no longer available to attend you MUST cancel your place (on the system if more than three days before the course) or if at short notice by emailing pg-training@nottingham.ac.uk. This will ensure that your place can be offered to another researcher on the waiting list. Failure to cancel a place results in other researchers missing out on places through the waiting list process.

It is unacceptable for researchers to just not attend when booked onto a course. The Graduate School maintains records of those who repeatedly do not attend courses they have booked. This may affect future eligibility to book onto further Graduate School courses and will affect considerations for Graduate School funded opportunities.

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